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Eller College of Management

The Eller College of Management continues to build on a tradition of excellence begun in 1913. The College is known for its large undergraduate program; day-time, evening and executive MBA programs; Masters Programs in Accounting, Finance and MIS; PHD Programs; and Executive Education.
Over the years there has evolved a defining characteristic of the College that we refer to as “The Eller Experience.” We have developed an extraordinarily close-knit learning community focused on teaching ambitious students about business, economics, ethics, and effective communication. This teaching environment is augmented by professional development and experiential education; by active research collaboration among faculty and students; by anticipation of the future and innovation to meet is challenges; and by fostering an entrepreneurial spirit in students, faculty, and staff, as well as throughout our unique region-one as rich in natural beauty as it is in economic opportunity.
The purpose of the assessment program in the Eller College of Management is to produce feedback for the faculty, departments and administrative units on the performance of Eller students and respective curriculum and programs. The goal is to facilitate continuous improvement in preparing innovative business leaders of the future.
The accrediting agency for the college is the International Association for Management Education (AACSB) since 1948 and every five years , both the College and the separately accredited Accounting Department seeks reaccreditation. AACSB International accreditation assures quality and promotes excellence and continuous improvement in undergraduate and graduate education for business administration and accounting (
AACSB International was founded in 1916 and began its accreditation function with the adoption of the first standards in 1919. Additional standards for programs in accountancy were adopted in 1980. AACSB International members approved mission-linked accreditation standards and the peer review process in 1991. In 2003, members approved a revised set of standards that are relevant and applicable to all business programs globally and which encourage excellence in management education worldwide.
Undergraduate Program
Excellence in the undergraduate program will be enhanced through further refining the Eller Experience. We will enhance the differentiators that have built our strong reputation for excellence through the following tactics: 1. Continuous improvement of the core undergraduate experience with the goal of improving the close knit learning community focused on learning and practical experiences in foundation business disciplines, economics, ethics, effective communication, global understanding, and technology enabled solutions; 2. Enhance student preparation for leadership opportunities through professional development, experiential education, and meaningful global learning; 3. Foster an entrepreneurial spirit though expanding the role and influence of entrepreneurship education so that graduates constantly seek solutions to internal organizational problems as well as create innovative solutions or fill the gaps in the marketplace; 4. Engage students in understanding knowledge creation through active research collaboration with faculty and participation in research projects.
The undergraduate program follows the framework of the AACSB standards. A featured element of our program includes The University-wide General Education Curriculum  which helps students attain the fundamental skills and broad base of knowledge that all college-educated adults must have, whatever their specific areas of concentration (i.e., the major and minor). The experiences of General Education encourage students to develop a critical and inquiring attitude, an appreciation of the interdisciplinary nature of subject areas, acceptance of persons of different backgrounds or values, and a deepened
 sense of self. The goal of General Education is to prepare students to respond more fully and effectively to an increasingly complex and ambiguous world.
To complement the knowledge and skills learned in General Education the Eller Undergraduate Program requires all Eller students to complete business foundation courses in prebusiness (MIS 111, Econ 200, Acct 200, Acct 210 and Mgmt 276) and core courses in the professional program (Mgmt 310a, Mktg 361, BNAD 314R, Fin 311/360, Econ 300, Econ 330, MIS 304, MIS 373, Mgmt 402). All students become generalists in business and specialists in their chosen major of study with majors ranging from 18-21 units. Our assessment programs include assurance of learning measures in both the business program and major.  A college-wide assessment committee meets monthly, comprised of a representative from each department and program. The committee developed the procedure for measuring outcomes, annual review, and presentation of the data to the Undergraduate Studies Committee to ensure continuous improvement.
Expected Learning Outcomes: 

Overall Objective
Specific Learning Objective
Critical Thinking
Identifies a problem and the information needed to develop alternative solutions. 
Critical Thinking
Evaluates alternative solutions to a problem, recommends an optimal solution, and evaluates the efficacy of the solution after it has been implemented.
Critical Thinking
Uses mathematical models and performs statistical data analysis in support of business decision-making using appropriate software.
Critical Thinking
Articulates both sides of an argument, evaluates the quality of arguments and evidence, and constructs and defends the position taken.
Writes appropriately for a given audience with conciseness and clarity using appropriate business software.
Prepares and delivers a professional presentation on a business topic using appropriate business software.
 Effectively utilizes data in written and oral presentations to communicate ideas.
Provides and receives feedback, ideas, and instruction in a professional manner.
Organizes tasks and delegates responsibility to complete collaborative projects in a timely manner.
Explains the impact of each team member (including self) on the collaborative project and the role each member plays.
Effectively works with a diverse, cross-functional team towards a common goal.
Business Knowledge - Econ
Explains the relationships among business, government, and markets, including international markets.
Business Knowledge - International
Demonstrates an awareness of global trends and the impact on businesses
Business Knowledge - Accounting
Acquires and appropriately uses information from accounting reports for internal and external business decision making.
Business Knowledge - Finance
 Uses the fundamentals and principles of finance in business decision making.
Business Knowledge - Management
Describes the roles and importance of people and processes in organizations, including the roles that managers play in the various industries and environment of the workplace.
Business Knowledge - Marketing
Conducts consumer segmentation, targeting and positioning to implement marketing mix decisions and communicates how these decisions impact the firm (profit and positioning)
Business Knowledge - Innovation
Generates ideas for innovative, scalable products and services, validates the ideas, develops business plans, and communicates value (social, economic, and commercial)
Business Knowledge - Legal
Integrate analysis of legal issues into business decision making.
Business Knowledge - Operations Management
Describes the issues and tradeoffs associated with creating and delivering products and services.
Demonstrates the ability to use business software and technology appropriately
Describes the appropriate use of information systems in a business environment.
Utilizes technology appropriately in research contexts
Social Responsibility
Identifies ethical dilemmas and develops appropriate courses of action that consider the well-being of others and society.
Social Responsibility
Evaluates the role of legal and social responsibility in business decisions.
Social Responsibility
Engages in public service and professional development activities.
Career and Placement
Leverages skills and experiences for career success
Assessment Activities: 


Competency Initiatives
Pre-professional prerequisite exam: students can take the exam 2 times, if a minimum score is not earned they participate in a review seminar over a weekend with one final opportunity to pass the exam and demonstrate competency to enter the professional program.
Aleks Proficiency for Acct 400a and 400c: on-line tutorial passed to continue in the first accounting course
Ethics modules: being developed as a pass/fail on-line exam administered in modules over the four year academic experience
Business Communication: students take a pre and post test in writing. If the final exam does not meet an outside evaluator’s competency score, the student will take an additional writing lab.
Oral presentation: every Eller student will compete in at least one presentation in a competition like format evaluated by faculty and outside evaluators.
Embedded Questions
Each learning outcome will be measured with imbedded questions in the relevant foundation and core course
Outside Evaluation
Business professionals interview all professional program applicants and evaluate the following components: knowledge of current events, understanding of global topics, diversity, an ethics case, basic understanding of business and innovation. Cover letter and resume are included in the overall evaluation as well. Students are given a score with follow up activities based on competency in the area of professionalism
Indirect Measures
Graduation Survey
Employer Survey
Alumni Survey
Be Heard Week
Updated date: Wed, 08/25/2010 - 12:17